Meet Robby LaRiviere



Nick sees the beauty in everything and is committed to helping all women achieve that Everyday Gorgeous” look through healthy, shiny, beautiful hair.


Our Story

Founded over 25 years ago, Nick Chavez Beverly Hills has become the home for healthy haircare. A place where the beauty of all ages is celebrated. We’re more than a hair care product company or salon in Beverly Hills. We are a family.  And just like our own family, we want you to feel cherished, and cared for every time you use our products which are formulated based on our commitment to provide ‘Everyday Gorgeous’ haircare solutions for everyone.





 About Robby LaRiviere. . . .  .

From Our Founder, Nick Chavez


Robby LaRiviere quickly made himself into a vital part of the Nick Chavez Beverly Hills Family as our very own Global Beauty Ambassador and colleague. Without losing his small-town integrity and wit, Robby has inspired all of us with his personality, look, and charm.

Robby began his beauty journey on NBC’s California Live, where I discovered his versatile skillset of being able to craft the most beautiful hairstyles while demonstrating and explaining the products he used with integrity and flair. I clearly recognized his talent and artistry and welcomed him to the Nick Chavez Family.

Robby now works collaboratively with all our clients to find a look that will always enhance their locks and elevates their confidence. He’s a great person, and wonderful to be around!

Whether you watch Robby presenting our products on Home Shopping Networks worldwide, or working in our salon, Robby is committed to my personal, lifelong philosophy---ensuring that every client leaves feeling more beautiful and glamorous than when they walked in. Bravo, Robby!  ---Nick Chavez


Our Beauty Ambassador


Robby LaRiviere - Global Beauty Ambassador, Salon Stylist

As long as Robby can remember, he has had an affinity for all things hair and beauty. Global Beauty Ambassador and Celebrity Hairdresser, Robby LaRiviere is a talented hair stylist and has been styling the locks of the Beverly Hills elite for over 15+ years. Creative, versatile, and passionate about his craft, Robby was on the path towards his career in beauty, when the television industry found him. As the Beauty and Lifestyle correspondent for NBC’s California Live, he was then offered the lead position of Nick’s Global Beauty Ambassador for Nick Chavez Beverly Hills.



“My most rewarding moments come when I see my clients eyes light up when I use Nick’s products to create the volume and shine they crave.”    ---Robby LaRiviere


To this day, Robby serves as the primary stylist in Nick’s salon in Beverly Hills in addition to working on set with celebrities like Lana Del Rey, Jennifer Coolidge, and the iconic, Britney Spears. Robby’s innate creativity, and focus on his customer’s experience consistently results in his thoughtfully crafted cuts, and flattering blow-outs, perfectly tailored to every one of his clients. 

When he is not working alongside Nick at the famous Nick Chavez Salon or representing Nick Chavez Beverly Hills as Nick’s Global Beauty Ambassador on Home Shopping Networks throughout the world, he can be found filming his new television show, ‘Blowing LA’ which revolves around upscale hairstylists working in Beverly Hills.


I am eternally grateful to Nick, not only for teaching me but for giving me the opportunity to represent his amazing brand all over the world.”---Robby LaRiviere


Today, he credits much of his success from learning from Nick.  Robby loves Nick’s products because they are able to elevate one’s beauty in an instant and as Robby likes to say, “Why be a 9, when you could be a 10?”


From Our Customers


"I love seeing Robby on TVSN and hoping soon he will come back for another live appearance...he is sooo good at his job and we all love him here in Australia....his appearance on TVSN was a God send through covid....he is really a special human being...Nick could not of gotten a better person to represent him....we all miss not seeing Nick..."  

- Melissa G. Australia



Love all your products Nick! Can't wait to see Robby on TVSN tomorrow. The shows are very informative and so much fun! I will be stocking up again for sure!” 

 - Robyn Z. Australia



“I always thought Nick was the only one that could show me how to get bigger, bouncier hair. Then I caught his beauty ambassador, Robby on air and discovered Nick’s extra volume hairspray beauty tips.  My hair felt fuller after just one use!” 

- Lisa J. United States